The first dozen LED’s light up one per hour (and the top row of them also shows the name, JLR7). The next three – in a matt band – light up every 15 minutes; the next 14 do so every minute. The final three – also in a matt band every second. 

another from them is the one below… good luck figuring out the time.

 How about a watch bracelet? the lights light up telling you what time it is… uh huh. You may need to carry a calculator around to figure this one out. This crazy watch is made by TokyoFlash.

This looks a bit more readable, but way too complicated. BTW, this is one very expensive timepiece.Cabestan Winch
£200,000, cabestan-watches.ch  

ijo 

Understanding the meaning of your website metrics is not always easy. I am a marketing and site traffic consultant. Last week, a very excited client asked my opinion of a website he was buying purely for its traffic. O.K., I kinda cringed when he told me and crossed my fingers hoping the numbers were as good as he believed them to be. Unfortunately, buying sites as a traffic source for another site does not always give the buyers their expected end results (tons of free, non ppc, traffic that they can convert as well as the ppc traffic they now receive).

So he goes on to tell me about the site. He loves the design, and has surfed the site himself for fun on several occasions. The content and subject is somewhat related to his field of business but the sites business model is based on advertising revenue and not product sales. He was not looking to change the business model even though the owner told him it was not doing well. He was looking to add that sites traffic to his current ppc traffic to boost his primary site sales. The seller showed him the logs and the site was getting 5k+ visits daily, thats 5 times what he gets from his ppc campaigns.

On his product site he averaged about 1k visits daily from ppc that convert at a fair rate of 11%. He was very excited at the opportunity of adding a good amount of that sites traffic to his own to grow his site and become less dependent on ppc.

He figured if he could get just a few % of those 5k to convert everything would be very rosey. In the excitement over free traffic, he missed some key issues.

Getting them to the “product” site from the “traffic” site in order to even try to convert them and the fact that the owner already told him the ad revenue was minimal (meaning those surfers aren’t to quick to check out the sites ads). Personally, I don’t think those issues even crossed his mind, he was just seeing this purely as traffic that he could somehow direct over to the shop.

OK, lets examine this

5k visitors? lets check em out. I pull up his logs and I run through it with him

The majority of those site visitors 67% are google referrals, most people would think thats great, but its not always as good as it sounds. Looking further into the google referrals I see that 2/3 are actually google image. So now, the REAL referrals are 1/3 of 67% of 5k

Or, 3350 are google image and 1105 are keyword search. The site is not completely related to his product, but it does fall into the same general arena. To put this in perspective, he is selling oranges, the site is about funny looking lemons. So they are both sites about citrus fruit, though different and his is a store while the site for sale is entertainment.

I explain the difference between google image search and google search, I was surprised he really never looked into it. Basically, he was only looking at the keyword counts without looking to see what kind of a search it was. Google image only loads the image into a remote frame, the visitors never really see your site unless they click on the url to see it while google search links to your page directly.

OK, he isn’t as happy now, he just lost 3k daily from his figures. But my news for him just gets worse here. Looking at the organic search words I see that none even come close to being related to buying or shopping for “fruit”, they just wanted to be entertained by cool images or stories of “fruit”. These people were obviously fans of “fruit” but how would that convert into selling them?

So now, knowing what the numbers mean a bit better, he says, ” It’s still 1k free customers and if 1% convert that would be OK”.

Not really, the site in question is a blog, not a store, so 1% conversion may be unlikely. Think about it…

You use ppc ads to get traffic, the ads say “buy fruit”, shop for fruit”, “even “cheap fruit”. When a customer clicks the link they are in fact, shopping and looking to buy. So every person coming to the site is looking to buy something. Out of every 100 people you sell 11 of them.

The site in question has a traffic stream of people who ARE NOT looking to buy anything and they are on a site not selling anything. He has to get them to his product site first with links, ads and reviews. The site visitors need to do more than the visitors he is used to on his site, they need to first click the ad, then go to his site and get sold. That means he needs another % in there for ad click trough.

So we get 1% (if lucky) will click his ads, then go to his site, since these people were not originally looking to buy, the conversion on them would be much lower, lets say 4%. So how many people are we talking about now? Well, less than 1 per day!

My advice to him was, add an extra few bucks to your ppc account and not have to worry about running another site!

After that rundown, I started telling him what the costs involved in updating and maintaining a blog were… he walked away in mid sentence.

This is the fingerprint security mouse. Protecting your computer from unwanted mouse intrusions… well… until, someone plugs in a different mouse.

This is one crazy gadget here that I never, ever thought I would ever see, nor ever even thought of.

So for the US CIA, buy em all, while they are still available because I have a funny feeling these things may be out of production fairly quick.

Now, I would give you the specs on this super duper secret mouse, but, they are classified … sorry. However, a short internet search may uncover the secrets.

For any watch collector this may just be the ultimate, don’t take my word on this techy watch, just read the specs below.

What could be better than calling friends with your new super cool mobile phone wristwatch? With any GSM SIM card inserted this unsuspecting watch becomes a fully featured power house of a cellphone, with bluetooth, MP3, camera and personal organiser. Easy charging is achieved via USB, as is data transfer. The watch itself features a durable rubber blend strap, gun metal gloss surround and chrome detailing. The kit comes with two batteries, 512 MB micro SD card, stand alone charger and a bluetooth headset, so you’ll be ready to go straight out of the box. You can easily make calls with the supplied bluetooth headset, or by using the watches built in microphone and speakers. With all of the features of a modern mobile phone slapped on your wrist you’ll never have to worry about losing your phone and you’ll lighten the load.

NOTE: This product is compatible with GSM at 900MHz, 1800MHz, 1900MHz only, please check with your local provider if you are unsure.

Yep, this be the powerhouse of all wrist watches, yes, its a cell phone / computer / audio / video contraction all slapped in a neat package to your wrist with accessories attached, go figure… ahhh, WOW, is about all I can say.

If in the market for this little number, it won’t cost you your first born, only a bit less then 200 Us from the crazy tech gizmo minds in ChinaVision.

Hey, its a I GOTTA HAVE gadget 4 sure.

Yep, its a high tech beer thing-a-ma-jig. Its the micro brewery.

There are many ways to get sacked at work these days but “fired by gadget” is a new one on me. Unless it’s a pneumatic 3-ft long sex toy and you’re chasing people around the office, what else could possibly get you fired?

Now if drinking at work does not do it for you… at #5 we have the ultimate distraction…

Wii toys. Great at wasting many a employee hours.

Thrustmaster has added three Wii goodies to its line-up, headed by the T-Go Kart NW wireless steering wheel. The company says the sporty rubber

grip is inspired by real go-karts [for comfort and grip, you know] and the Wiimote fits snugly in the upper section.

No drinkin and no games… how ’bout just being a bit creepy… #4 is the bomb-aquaruim…

just to give your boss a look into your true workplace fantasies.

Nothing like those early, Monday morning meetings about Monthly Stationary Budgets to make you want to blow your brains out but, help is at hand.
well, it is not live amo, so no one gets blown up… but it sure will make the boss think about what really goes on in that head of yours. I mean who the hell has a bomb as a fish tank?

#3 makes you look like you are paying attention, for a minute at best

A true waste of time that even looks like you are doing something productive. Well till they find out all you are doing is sketching stick figures.

You need a piece of stationery that no one else has, and, is designed to let you pretend that you’re still listening when you’re really not. Meet the ingenious Etch-a-Sketch Pen, a pen with a miniature Etch-a-Sketch at the top which actually works. The two knobs allow you to create your own mini-masterpieces and a little shake is all it takes to clear it off and start afresh.

So, while your manager is getting apoplectic over the mysterious disappearance of rubber bands, you can nod sagely while sketching his ugly, bulbous head.

at #2 we have The Alien UFO detector…

to really make the boss think you are a freak! To pull this off… well you gotta already be a bit strange so they know you are serious.

Scenario: You meet Jim. He is sweet, kind and most importantly, easy to talk to. It’s as if you’ve known him your whole life. And hugging him, no matter where you may be, feels like home.
#1 best gadget to get your dumb ass fired from work…

just check it out and relax… who needs work when you have a sleeping and relaxation pod in the office.